Top 9 Benefits of SageCRM
Why would your company consider SageCRM? There are lots of reasons, but here are a few to start with: You can deploy it in the cloud or on-site. The choice is yours. Get minimal IT headaches and predictable monthly costs with the hosted version, or take advantage of additional integration and customization abilities by choosing
The Cloud vs. On-Site Deployment – Implications for CRM
Everyone’s talking about the Cloud. While the reality is most businesses are still using systems that are installed on-site, the cloud becomes a more viable solution given economic constraints and technology improvements. CRM has led the way to the cloud – Salesforce.com is a household name. Why? The collaborative nature of CRM makes it a
Pour Some Sugar on Me: The SugarCRM Reviews
If you’re shopping for software, you’re probably reading online reviews. At least I hope you are. Reviews (at least those from reputable sources) give you lots of information about the perceived strengths and weaknesses of the product options, but we know all the info can also be overwhelming. To give you a quick idea of
One-Shot Advertising: A Super Bowl Strategy
MediaPost’s Online Spin blog by Cory Treffiletti takes on the modern marketer’s approach to the Super Bowl, positing that companies who do one-shot advertisements during the game are “wasteful.” Normally, I would agree that the “one-and-done” strategy is a losing proposition. As a marketer, I try very hard to use all meaningful pathways to drive
3 Things We Can Learn From Sephora and the E-commerce Experience
For a long time, Nordstrom has been leading the pack in terms of customer experience both in-store and online. According to digital think-tank L2, Sephora has now jumped ahead in the digital market because of its approaches not only to their website but also to their mobile platform. What makes Sephora stand apart? MediaPost Publications
Blytheco’s Starting 2012 with a Bang!
Here at Blytheco, we don’t ease into a New Year in our pajamas and slippers. We gulp some caffeine, get all spiffy, and hit the ground running, ready to stir stuff up for yet another 365 days. So if you’re still writing “2011” on your checks (um, if you’re still writing CHECKS, period), we’re hosting
Beer Production in 2012: Will it be Efficient or Not?
I’m sure by now that many in the beer industry have had their fill of questions for 2012: What new beer brands will come out? Will craft beer really rule? Will we successfully improve the efficiency process in our beer production? This time of the year, it seems like everyone wants to jump on the
Better Email in 2012
In lieu of any meaningful New Year’s resolutions, I offer the following tips on how to improve your email habits in 2012. Sure, I know, all the hip kids are doing that Twitter thing, but some of us are still emailing our heads off – and could stand to be more effective. Enjoy! 1. Use






