Beauty Products Manufacturers: Do You Know What Customers Want in 2017? - The Blytheco Blog
Beauty Products Manufacturers: Do You Know What Customers Want in 2017?

Beauty Products Manufacturers: Do You Know What Customers Want in 2017?

Beauty products manufacturers, if you’re wondering what your consumers want in 2017, look no further than this new infographic produced by The Benchmarking Company, a bi-coastal beauty and personal care consumer research firm.

The Benchmarking Company conducted a survey earlier this month that revealed some interesting insights:

  • 58% of women resolved to take better care of their skin in 2017
  • The types of skin detoxers consumers want to use, ranked by popularity
  • 56% of women want to buy better quality skincare
  • And more

See the full infographic below.

Beauty Products Manufacturers Detox Survey

 

Learn more about future challenges for beauty products manufacturers

You can hear more from Denise Herich, co-founder and Managing Partner of The Benchmarking Company, in our Beauty Products Advisory Council recorded webinar, where she discussed issues including:

  • What do you see as the biggest concerns for the beauty products industry right now?
  • How do you think the issues with safety and consumer protection may impact revenue for beauty products manufacturers?
  • How do you see current and pending legislation impacting the personal care products industry?
  • How do you think beauty products companies should handle a consumer claim against one of their products in terms of recall management, PR, regulation, etc.?
  • And more

Beauty products manufacturers detox survey

 

Avatar for Kathy McCoy

Kathy McCoy, MBA, is the Demand Generation Manager at Blytheco. She has written on software and business management for more than 8 years and has more than 17 years of experience in business management.

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