Social Business Benchmarking Survey: Results Sneak Preview - The Blytheco Blog

Social Business Benchmarking Survey: Results Sneak Preview


Hundreds of members of our community have already responded to the 2011 Social Business Benchmarking Survey (SBBS). Have you?

Just for fun I thought I would offer a sneak peek of some of the results so far…the survey is open through June 30, so it’s not too late to respond and get your free copy of the Survey Report. You’ll get current data on where small- to mid-sized businesses stand now on Social Media and how they are using it. Plus every participant gets a chance to win an iPad 2 – we’ll have a drawing at the beginning of July.

So far…

HR folks are optimistic about hiring, with a majority expecting to hire employees within the next year or so, but they are challenged in reaching quality candidates. Most are using LinkedIn, both personally AND to recruit.

Executives are also optimistic, with the vast majority projecting business growth over the near-term. They are reacting to cost increases by raising prices, and they are relying heavily on mobile devices to stay connected to the office while on the road.

IT types are saying that mobility and cloud technology is growing in importance to their companies. In the next two years, they are looking for greater automation and integration from their business systems.

Want more? Take the survey today and you get the results immediately and the report in early July.

Blytheco is committed to helping our clients get the information they need to make strategic decisions about their businesses – the SBBS is part of that commitment.

To keep track of all things SBBS, use #SBBS on Twitter.

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